Richmond Football Club has thrown its support behind our Coles Bravery Trust Appeal.

AFL premiership player Dion Prestia encouraging shoppers to purchase Coles Bakery Anzac Biscuits and “buy a few packets” to raise funds for Aussie veterans in hardship.

Until Anzac Day (April 25), Coles will donate 50 cents from the sale of every 12-pack of Coles Bakery biscuits and cookies sold in-store or online to military charity Bravery Trust, including favourites such Anzac Biscuits, Choc Chip Cookies and Coconut Drops. Customers can also make a donation of their choice in-store at Coles checkouts.

To kick off the campaign, Coles will donate gift cards to Bravery Trust to help around 100 veterans and their families buy emergency food and groceries.

Bravery Trust is a registered business name of the Australian Defence Force Assistance Trust, a nationally registered charity.